The product grew from 0 to 100+ fitness trainers with a total of 1200+ workouts assigned and 160k+ minutes of logged workouts.
Creating something from scratch with no prior experience of designing or building products was challenging and fun at the same time.
⚡️ Designing a Product for the First Time
This was my first experience in designing products. With no prior experience, I taught myself UX principles and tools.
🙋♂️ Acquiring the Initial set of Customers
Convincing people to try out our scrappy prototype and give us feedback was very challenging and had to deal with a lot of rejection.
👨💻 Lack of Engineering & Development Resources
We had little to no money to afford for developers. So till we got our first engineer, I taught myself basic programming and built our backend.
💡 Finding the Right Solution to Build
Speaking to users for the first time and figuring out the right solution to design and build was the most challenging part.
Learnings & Takeaways
I loved building something entirely from scratch and watching people use it.
⚡️ Learnt to ship fast and get the product into the hands of users
I learned the importance of moving quickly from ideation to building and shipping a MVP, getting people to use it, observing its usage, iterating, and building on top of it.
🔎 Finding the right solution to build was harder than I thought
We started building a fitness tracking app for consumers and pivoted twice before building a tool for trainers. I learnt it the hard way that its tough to find what people really want.
❗️ Personal biases creep in while building products
While working on products with a limited set of users, I tended to priorotise my own ideas that seemed interesting more than what might drive value to the company.
🙋♂️ Learnt to quit and move on when it's time
After building for almost 2 years and not being able to grow quickly, we realised that the problem wasn't pressing enough and we decided to move on and work on other ideas.