I performed the following research while interviewing for a startup in the creators economy space!

Task Prompt❓

As a part of WhatsApp's design team, come up with an end-to-end design solution for users to create polls in their WhatsApp groups.

Deliverables 🗒️

Overview 🧭

For this exercise, I decided to use concepts and frameworks that I learnt from a few product books like Lean Product Playbook, Solving Product Design Exercises etc.,

Using these concepts, I created my own modified version of these frameworks ***(Lean Product Process + 5W1H)***, which helped me and my team build our product at treadapp.

I have split my process into two parts -

🔎 Research Process (Primary + Secondary)

  1. Understand the product's vision
  2. Figure out the need to build "Poll" option
  3. Find the target customer segment
  4. Identify their unmet needs & underlying motivation
  5. Analyze existing products solving those problems

✍️ Design Process

  1. Ideas for "Poll" option & Prioritization
  2. User Flow & Information Architecture
  3. Wireframes
  4. Metrics & Testing to validate design
  5. Iteration

I have made a few assumptions for the purpose of this task and have tried to give reasons behind those assumptions as well.

Research Process 🔎

1️⃣ WhatsApp's Product Vision

More than 2 billion people in over 180 countries use WhatsApp to stay in touch with friends and family, anytime and anywhere. WhatsApp is free and offers simple, secure, reliable messaging and calling, available on phones worldwide.

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